We believe health is more than a number on a scale. Wellness isn't about perfection - it's about creating sustainable habits that help you thrive, not just survive your busy lifestyle.
Welcome to Shifted Standards, where transformation meets expertise. After years in clinical practice, Marine Corps military service, and professional bodybuilding, our Founder brings depth of experience in both wellness and rehabilitation with a proven approach to helping clients achieve remarkable results. The unique value lies in creating personalized fitness journeys that address your specific needs, goals, and lifestyle constraints.
We believe that sustainable fitness success comes from a supportive, science-based approach that meets you where you are. Founded by a mom of three kiddos who truly understands what it's like to be a busy professional squeezing workouts between meetings, a parent balancing family responsibilities, or a beginner taking your first steps into fitness. We provide the guidance and accountability you need. Our coaching philosophy centers on building confidence and creating lasting habits that transform not just your body, but your entire relationship with health and wellness.
What sets Shifted Standards apart is the combination of expertise, personalized attention, evidence-based methods, and genuine care for each client's success. Our dedicated elite fitness expert has served the community and helped countless individuals break through barriers, exceed their goals, and maintain their results long-term. Every session is designed to challenge you appropriately while ensuring you feel supported and motivated throughout your transformation journey.
Helping women build strong bodies, lasting confidence, and a higher standard for themselves.
Every woman starts at a different point, but the goals are fundamentally the same - get stronger, move better, and build a healthy body you can maintain for life. These coaching specialties are designed to help you develop muscle, improve body composition, and build sustainable habits without burnout or restriction.
Build real transferable strength through structured resistance training designed for women who want to feel powerful, capable, and confident. This isn't about shrinking your body. This specialty focuses on progressive overload, proper movement mechanics, and long-term consistency so you can get stronger without burnout or extremes.
Change your physique by building lean muscle while reducing body fat through a strategic combination of training and nutrition. This approach prioritizes sustainability, metabolic health, and long-term results - helping you reshape your body without crash dieting or rigid restriction.
Develop strong, functional, and well-shaped glutes & legs through targeted programming that emphasizes movement quality, progressive loading, and balanced lower-body development. This is about performance and aesthetics working together, not quick fixes or random workouts.
Integrate training and nutrition into one clear system so you stop guessing and start progressing. This coaching provides structure, accountability, and education so you can build habits that actually fit your life and support long-term results.
At Shifted Standards, every client receives personalized guidance, education, and accountability designed to meet them where they are and help them move confidently toward their goals. Whether you're building healthier habits, improving body composition, or preparing for competition, you'll have support every step of the way. No guesswork, no extremes, and no navigating the process alone.
A structured onboarding month designed to build your personalized training and nutrition foundation. We establish your baseline, test realistic targets, and create a sustainable plan that fits your lifestyle.
Foundation
Ongoing coaching designed to help you build strength, improve body composition, and maintain consistency without extreme dieting or burnout.
Busy Women who are ready to commit to long-term change, build strength, and stay accountable.
Advanced coaching for wellness competitors or clients pursuing structured body transformation phases with higher-level programming and check-ins.
NPC/OCB athletes or women pursuing stage prep or structured physique goals.
Not sure which service is right for you?
Let's discuss your goals
True health isn't extremes, punishment, or perfection.
We coach women to unlearn outdated diet culture, build strength without burnout, and finally understand what it means to train and eat in a way that supports real life.
Have questions or ready to stop guessing and start building real results? This is your next step.
Lifestyle & Wellness Coach
Fill out the form below so I can learn more about your goals, and I'll get back to you within 24 - 48 hours.
5-Star Reviews
Years Experience
"Catherine helped me build consistency and confidence in a way that finally felt sustainable. She created a program around my injuries, preferences, and goals, and gave me valuable nutrition and fitness guidance that produced results faster than I expected. I feel stronger physically and mentally, and I would absolutely recommend Shifted Standards to anyone looking for personalized coaching and genuine support."
via Google
FitPros